The staff picks shelf at the video store was the best recommendation engine ever built
A clerk with strong opinions and a handwritten index card. That was the whole algorithm. You'd go in for a new release, it'd be rented out, and you'd leave with a staff pick you never would have chosen in a million years. Half the movies I love came off somebody's shelf like that. No data, no profile, just a person who wanted you to see something strange. What's the best movie an actual human handed you?
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Create an accountBrazil, handed to me by a clerk who said 'you look like someone who pauses movies.' I still don't know how she knew. The ducts alone are a second film.
Brazil is the perfect staff pick. all ductwork and paperwork. she saw right through you.
The documentary section at my old store was one sad shelf, and someone had put Hoop Dreams on it with a card that just said 'trust me.' Almost three hours later, I did.
An algorithm recommends what's like what you already watched. A clerk recommends what they think you're missing. Completely different jobs, and only one of them ever made anyone's taste grow.
A librarian did this for me back when our branch lent out DVDs. She put Gattaca in my hands and told me not to read the back. I'm still grateful.